O’Donnell’s first campaign ad
I first saw the ad last night and my first reaction to it was that if your first campaign ad has you proclaiming “I’m not a witch”, then there’s definitely a problem.
Watched it again this morning, and my feelings really haven’t changed much, although putting everything in perspective is helpful. Considering the relentless attacks she’s taking from the Left, I’m guessing that this is the ad where she says enough is enough and hopefully, turns the spotlight on Chris Coons and the issues that should be what this election is about.
…[A]dmittedly, most “everyman” appeals don’t include a, er, formal denial that one is a witch. But the situation is what it is. She’s got a big pile of lemons and now she needs to make lemonade. No sense pretending voters haven’t heard about what most of them have already heard about.
Jim Geraghty likes the ad, and thinks it has the potential to be a game changer, or not:
Intensely personal, perhaps the only approach that could cut through the noise that has surrounded her bid since she stepped into the spotlight. There’s almost a bit of vulnerability or awkwardness, and that almost becomes charming.
I hope her campaign is getting this ad into heavy rotation. If it does, and the numbers don’t move, it’s effectively over…
I’m still not fond of the spot. It doesn’t work for me. I understand what she’s trying to do here, and like I said, it needed to be done. But it just reaffirms the overall perception of her not being ready for prime-time. But I’m a misanthropic pessimist–what do I know?
The appeal to the sympathy vote didn’t work for Palin as she was getting lambasted by the Left and the media every day during the 2008 campaign, and I doubt it will work here. Even with an energized base. I hope I’m wrong, though.
Let’s just say I’m really interested in seeing the next batch of polls for this race after this ad’s release.